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- I shopped for my family of four at Walmart and Target, with a $100 budget for groceries and basics.
- Prices at both stores seemed similar, though Walmart had our favorite fruits and drinks for less.
- Though Walmart had some great markdowns on this trip, I preferred my shopping experience at Target.
I’ve always been a Target girl at heart — but when it comes to groceries, I’ve often turned to Walmart.
Given the latter’s reputation for offering “everyday low prices,” I’ve long assumed I’d save more money getting my essentials there. But to be fair, it’s been a while since I’ve taken a close look at both stores’ price tags.
So, I recently decided to put both big-box retailers to the test.
I visited my local Target and Walmart in Central Florida on the same Thursday afternoon, with plans to spend about $100 in each store on groceries and essential items that my family uses most.
Here’s how my shopping experiences stacked up.
The fresh fruit my teenagers love cost a bit less at Walmart.
My kids love snacking on fresh fruit, so we go through a lot of produce-aisle staples, like grapes and strawberries, in my house.
Both stores offered similar prices on the fruit we’re known to stock up on, but Walmart’s were typically cheaper.
A pound of strawberries cost me $2.32 at Walmart, but would’ve been over $3 at Target. I found green grapes for $1.74 a pound at Walmart. At Target, they cost about $2.40 a pound.
The produce seemed fresh and high-quality at both places, so Walmart will probably stay my go-to store for my kids’ favorite fruits going forward.
Some of our staples, like Bubly sparkling water and Barq’s root beer, were also more affordable at Walmart.
Soda and sparkling water are two must-haves in our house, so I was sure to check the prices at both Target and Walmart. Once again, they were lower at the latter.
The eight-packs of Bubly sparkling water we purchase most often were $3.97 each at Walmart and $4.39 at Target. A 12-pack of our favorite Barq’s root beer costs $6.86 at Walmart, but $8.39 at Target.
Pantry items, such as bread, taco shells, and pasta sauce, appeared to be similarly priced at both retailers.
Aside from fruit and drinks, I didn’t find huge price differences between most staples we purchase every week.
Walmart’s Great Value brand white sandwich bread was $1.42 per lof, and Target’s Market Pantry white bread was $1.50, for example.
I found 24-ounce jars of Rao’s marinara for $6.89 at Target and $6.88 at Walmart. Though varieties differed, similar Old El Paso taco kits were available for under $4 at Walmart and Target.
My kids’ favorite snacks were also priced very similarly at each of the chains.
My teens’ go-to snacks were similarly priced at both stores, too.
Both Walmart’s Great Value and Target’s Market Pantry offered boxes of 18 to 24 chewy granola bars that came out to about 16 or 17 cents per bar.
Several bags of my kids’ beloved kettle-style potato chips from brands like Cape Cod and Lay’s were all under $4. When I crunched the numbers, the chip bags from Walmart tended to be a a cent or two cheaper per ounce.
Items like Premier protein shakes, my son’s go-to breakfast before work or school, were just under $10 for a four-pack at both stores. Though, at Walmart, they cost one cent less.
The yogurt I snack on daily was one cent cheaper at Walmart.
I snack on Noosa yogurts every day, and find they do’t often go on sale. They were $1.99 each at Target and $1.98 each at Walmart, so I grabbed a few at each store.
Both locations carried my go-to flavors like blueberry and lemon, but Walmart had a seasonal pumpkin variety I was sure to pick up.
I noticed plenty of deals and sales on other popular yogurt brands (like Dannon and Yoplait) at both chains, too.
I spotted more markdowns in Walmart’s grocery section.
On the day I shopped, Walmart was the spot for yellow-stickered markdowns on many groceries, from meat to heat-and-serve meals to produce.
I got a 2-¼ -pound package of ground beef discounted to under $14 — a $3 savings. I use ground beef for weeknight meals like tacos and spaghetti, so I was happy to save on something I usually buy anyway.
I didn’t spot any of these markdowns on groceries during my Target trip, but, to be fair, I’ve seen many on previous visits.
This could simply be due to when I visited. In my experience, it’s a good idea to ask associates which days of the week your specific store marks down products that have to sell fast.
If you plan your shopping trips around those deals, you can stock your freezer and save big.
Each retailer had lots of store-brand products to help me save on on household essentials.
On grocery-shopping trips, I also restock our other household staples.
To save money, I usually try to buy items from Walmart and Target’s store brands. They’re often cheaper than similar offerings from bigger labels, though they can vary in quality.
Generally, I prefer to purchase paper products from Target’s Up & Up instead of Walmart’s Great Value brands. In my experience, Walmart’s store-brand paper towels aren’t nearly as sturdy, despite costing around the same price as those from Target.
Both chains also had solid deals for laundry items, but I preferred Target’s offerings.
I found great deals on store-brand laundry items at both Walmart and Target.
Both chains had its own version of Oxiclean stain remover for a few cents less per ounce than the name brand. I also found Target’s Up & Up and Walmart’s Great Value fabric softeners were cheaper than similar name brands and came to roughly the same price per load.
When prices are so similar, I still prefer to buy store-brand household basics from Target. I’ve yet to purchase an Up & Up dupe that wasn’t as good as the national brand.
Shopping at my local Walmart felt a little bit stressful.
At around noon on a Thursday, my Walmart store felt incredibly crowded, to the point where it was hard to push my cart down each aisle without running into another shopper.
I spotted a lot of employees in the aisles stocking shelves, which only added to the stressful feeling of having to navigate a crowded store while checking off items on my grocery list.
I wasn’t surprised, though, since many of my shopping trips to Walmart tend to feel this way, regardless of the time of day I visit.
Meanwhile, my local Target felt pretty peaceful and empty.
I usually have a more pleasurable experience shopping at Target than Walmart, and this trip was no exception.
The store felt fairly empty and spacious — I didn’t encounter any employees partially blocking aisles to stock shelves or many shoppers on this Thursday afternoon.
My experience at each store seemed on par with the broader trend I’ve been reading about: Target’s foot traffic has fallen this year while Walmart’s has stayed steady.
If I’m shopping for my family’s essentials in person, I’d rather go to Target.
All in all, I spent just over $100 on similar hauls of essentials at both Target and Walmart. Honestly, I was surprised by how many products my family buys on a nearly weekly basis cost about the same at both stores.
Though I took advantage of a few solid deals at Walmart, my savings weren’t significant enough to impress me. On some products, I only saved one cent.
Sure, minor savings add up over time — but personally, I’d pay a little more just to have a less stressful shopping experience at Target. Plus, I typically prefer its store-brand household goods over Walmart’s.
Fortunately, though, I don’t really have to choose between the stores because I have both Walmart+ and Target Circle 360 memberships that allow me to get my orders delivered.
This makes it easier for me to snag the best deals and choose my preferred products without having to drive to two different stores. I plan to continue ordering from both retailers on a regular basis for convenience — especially since sales and product availability can vary.
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