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How to fix AI’s branding problem, according to top marketers

How do you solve a branding problem like AI?Marketers have some ideas, like borrowing from P&G’s marketing playbook or creating a think tank.It’s no secret that AI is getting a bad rap. Boos at college graduation speeches. AI-related layoffs. Pope Leo XIV has even gotten in the ring, calling for AI to be “disarmed.””It brings back memories of Big Oil, Big Tobacco, Big Pharma,” David Aaker, vice chairman of the consulting firm Prophet, told me.Ad…

Finance news

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Business

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Toyota recalls 43,500 Tundra trucks after engine debris raises stall risk

Toyota is recalling more than 43,000 of its 2024 Tundra pickup trucks because debris left behind during the manufacturing process could contaminate the engine and increase the risk of a crash, according to the National Highway Traffic Safety Administration (NHTSA). The recall affects approximately 43,566 model year 2024 Toyota Tundra…

Markets

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Don’t use AI when emailing Paul Graham

Dear founders: your emails read different. Is it AI?Paul Graham is a titan of the startup space. He cofounded Y Combinator, Silicon Valley’s hottest startup accelerator. He also coined “founder mode,” the management philosophy that’s swept tech in recent years.He’s noticed a trend that worries him: people using AI to…

Investing

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