- I tried chicken sandwiches from Buffalo Wild Wings, Chili’s, and Applebee’s.
- Applebee’s and Buffalo Wild Wings both delivered thick, juicy chicken sandwiches.
- However, I thought Chili’s crispy chicken sandwich packed the most flavor and was the best value.
The chicken sandwich wars may be over, but the meal remains a mainstay on many fast-food and chain restaurant menus.
I compared chicken sandwiches from three casual dining chains: Applebee’s, Buffalo Wild Wings, and Chili’s.
Buffalo Wild Wings and Chili’s offered a Southern-inspired sandwich with pickles and mayonnaise, while Applebee’s had a more classically American chicken sandwich topped with bacon and ranch.
Chains across the industry are leaning into chicken in an effort to capitalize on Gen Z’s tastebuds.
“Fried chicken is one of the fastest-growing segments — especially with a younger consumer that prefers boneless fried chicken,” Chili’s chief marketing officer George Felix told Business Insider in January.
It’s not only casual dining chains that are leaning into chicken.
Taco Bell’s chief marketing officer, Taylor Montgomery, said it best in a recent interview with BI: “Crispy chicken’s hot.”
All three sandwiches I tried were tasty, but only one chain delivered the best chicken sandwich in terms of taste and value. Here they are, ranked from worst to best.
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